Al Akhawayn University and XD Innovation, a global Dassault Systemes education partner Collaborate to Offer Product Lifecycle Management Education, build the Next Generation of PLM Consultants in Morocco


Ifrane, Morocco & Coventry, UK – July 17, 2023- Al Akhawayn University, a leading Moroccan university, and XD Innovation a global education partner for Dassault Systemes, and global provider of digital engineering and smart manufacturing solutions, have joined forces to launch a Product Lifecycle Management (PLM) education program for engineering and computer science students. This collaboration aims to develop the next generation of PLM consultants through a joint education initiative, to support the strategic plan of the University and support Morocco’s need for new young workers with essential skills to support its industrial acceleration plan.

As a first step, Al Akhawayn University is introducing a PLM fundamentals class scheduled to take place on the university campus between August 22, 2023, and August 30, 2023.  The PLM fundamentals class will provide students with a comprehensive understanding of Product Lifecycle Management, covering key concepts, methodologies, and practical applications. Through this immersive educational experience, students will gain the necessary knowledge about the dynamic field of PLM.

“We are thrilled to collaborate with XD Innovation in offering Product Lifecycle Management education to our computer science and engineering students, the School of Science & Engineering has launched several programs to produce future engineers/leaders that lead digital transformation changes in both government and businesses targeting 85% employability rate before graduation and in sync with Moroccan strategy to provide100K engineers .” said Mr. Rachid Lghoul a full time faculty with the School of Science and Engineering at Al Akhawayn University.  “This partnership opens doors to exciting career opportunities and equips our students with industry-relevant skills in the fast-growing field of digital engineering and smart manufacturing.  It does align itself with Al Akhawayn’s 4th strategic plan pillar of making “AUI as a preferred partner for the corporate world and main provider for the public sector”. ” Added Mr. Rhiati a help instructor for the upcoming PLM course at Al Akhawayn University.

“The collaboration between Al Akhawayn University and XD Innovation demonstrates our shared commitment to providing Moroccan students with valuable educational opportunities that align with new trends and talent demands especially in the aerospace and automotive industries” remarked Soufiane Elaamili, CEO, XD Innovation.

This PLM education program marks an important milestone in the joint efforts of Al Akhawayn University and XD Innovation to nurture talent and empower the next generation of PLM consultants. By equipping students with the necessary skills, knowledge, and practical experience, this program aims to address the increasing demand for skilled professionals in the field of PLM, especially in the growing aerospace and automotive industries.

About Al Akhawayn University:

Al Akhawayn University, a leading Moroccan university located in Ifrane, offers a wide range of programs in various disciplines. The university is known for its commitment to academic excellence, innovation, and providing students with a global perspective.


About XD Innovation:

XD Innovation, a leading Dassault Systemes partner, is a global provider of digital engineering and smart manufacturing solutions, delivering software, consulting, technical services, and training.



Imane Chmiti